Category: Business
BlackBerry: The Inside Story of Research In Motion
The book is the story of Waterloo, Ontario-based Research In Motion (RIM) best known as the creator of the BlackBerry. Continue reading
On The Edge: The Spectacular Rise and Fall of Commodore
In 1976 a company making electronic calculators buys a chip manufacturer and goes on to release three ground-breaking personal computers, each selling better than the last; By 1984 they are the dominant personal computer maker but in the same year fire the founder and spend the next 10 years sliding into irrelevance. On The Edge is the story as told by people who worked there. Continue reading
The Facebook Marketing Book
The Facebook Marketing Book is O’Reilly’s new book about how to market a company or organization using Facebook in a way that is effective at reaching Facebook’s members. Continue reading
The Myths of Innovation
There is a quote about this book that describes it as a, “hilarious, fast-paced ride through the history of ideas” and that’s a pretty good description; Scott Berkun has written what quite rare: a book about business and technology that’s a very funny read. Continue reading
Online Marketing Inside Out
SitePoint’s Online Marketing Inside Out gives a good introduction to all aspects of marketing on the Internet by providing advice mixed with practical examples, many from SitePoint’s own marketing experience- not surprising since co-author Shayne Tilley is the Marketing Manager at SitePoint. Author Brandon Eley is the Interactive Director for Kelsey Advertising & Design and brings over 10 years of experience in running online marketing campaigns and interactive design. Continue reading
The Google Way: How One Company is Revolutionizing Management As We Know It
The Google Way explores what makes Google a different kind of company and the challenges it will face in up-coming years. At under 250 pages, the majority of The Google Way explains the factors the author feels contribute most to the success of the company. The book itself is an easy read that could be done in a day; It mixes management theory and Dostoevsky quotes — and not the one every teenage Arnold fan knows — into a very readable book. Continue reading
Founders at Work
Founders at Work is a collection of interviews with various people who started computer or software companies from the late 1970s up until the early 2000s, ranging from Steve Wozniak (Apple) to HotOrNot’s James Hong. Readers can probably draw 3 conclusions from these long-form interviews: ideas evolve– the one you start with probably isn’t going to work out, build something you’d use yourself, and technology isn’t usually going to be the problem- that’s last one is a warning. Continue reading
The Principles of Project Management
Ask someone what “project management” is and you’re liable to get a few blank stares – it’s one of those fields people have heard of, but probably have problems pinning down a definition. Continue reading
